Monday, 28 October 2013

GRAPHICS PATHWAY - PROJECT 1

I really thought about this project a lot when considering what aspect of graphics appeals to me the most; the were so many things that I liked so after a few previous sketches I ended up with the idea of 'visual communication'.


Visual communication is basically the core feature of all good graphics.


I used a basic colour scheme for my poster, only using the primary colours; I generated tone using blue and yellow whilst using red to separate and make the font stand out.

After the completion of my hand drawn poster I scanned it into the computer and then using a simple editor, toggled with basic brightness and colour levels.

I looked at different saturations, the above clearly shows the yellow making the scuba diver stand out but the rest of the colour disappears which is not an effect I was looking to create.

I didn't like the areas where you can see the pen lines/ rough texture of how I have coloured in the scuba diver and I only saw this on certain levels of shadowing so I decided to avoid levels like this which show a not smooth texture.

This is my final edit; I had to compromise the smoothness to accelerate the colour level and contrast to a level I wanted and felt overruled any unsmooth areas.

I am pleased with how this turned out and printed on gloss paper it is even more visually attractive. I like the bright colours and even using colours so much is something I have not delved into much so far this year so I am looking forward to carrying on with this colour heavy style. Colour combinations are often key in the manufacturing of successful artworks so I feel I have done well with these basic colours but maybe to improve on next time I could try using a greater range of colours (secondary and tertiary). I feel that the text and background image both combine to successfully generate the message of 'visual communication that I wanted to present to the viewer using the most obvious form of visual communication- sign language, from somewhere where most people would recognise it, in the form of a scuba diver signalling 'ok' underwater using sign language. The text is very contrasting so to improve perhaps sometime I could use more complimentary font styles.
 
Images: Authors own.
 
CHC

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