Friday, 22 November 2013

TEXT LAYOUT

My 6 adjectives brought to life by simple layout changes.
 
This day at first appeared so simple when we thought it was simply just tracing but then you quickly realise it takes a lot more thought then you expect to create a layout cleverly relevant to the adjective. From this simple exercise you realise how basic it is to change the characteristics of a word by fiddling about with the colour, size, spacing and rotation of the letters. This simplicity really makes you think because you are more likely to create something bold and something that clearly demonstrates what you want to show- for example for the word 'ROBBERY', the second 'r' could be lower case and turned into a gun held by the letter 'E', this is an extremely simple but effective way of demonstrating a typical gunpoint robbery. Making characteristics for text is a very important skill in graphics because it communicates either a form of humour or generally something more visual to the viewer and an extra sense of understanding is added to the frame. I will really think a lot more about text and fiddling with the layout next time I complete a task incorporating the use of text.
 
Image: Authors own.
 
CHC

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